Anthony J. (Tony) Schueth, Managing Partner
Our founder, Tony Schueth, is an eHealth pioneer, having been an executive in
the field since the early '90s - before the internet and before the term was
even coined. He knows which business models, strategies and tactics have - and
have not - worked. With that perspective we can help you formulate strategies
and tactics that will give you the advantage over your competition.
Prior to forming Point-of-Care Partners, Mr. Schueth was responsible for
strategic technology alliances within the point-of-care group at Medco Health
Solutions, the $33 billion prescription benefit manager at the time wholly
owned by Merck and Company, Inc. In 5 years at Medco, Mr. Schueth:
- Negotiated or administered the close of 20 technology partners and led evaluations
of more than 100 others.
- Created a strategic alliance group to manage contractual relationships with
more than a dozen software companies.
- Developed and managed Medco's business strategy toward management of alliance
partners, regulatory efforts, federal and state legislation, transaction
standards and patents.
- Designed, launched and oversaw implementation processes for 20
technology alliance partners, including General Motors, General Electronic and
other employer clients; BCBS Michigan, Horizon and other Blues clients; and
Maxicare and other HMO clients.
- Was responsible for demonstrating return on investment (ROI) of physician
group, employer and health plan clients.
- Consulted with more than 20 software companies about physician marketing
strategies and tactics, including sales, utilization and ROI.
- Defined and communicated product development requirements to more
than a dozen technology partners, and worked with internal IT groups to develop
content, data support and back-end systems.
While at Medco and during the prior year, Mr. Schueth served as co-chairman of
the National Council on Prescription Drug Programs (NCPDP) Workgroup 11 -
Prescriber/Pharmacy Interface (1997-99) for which he facilitated modifications
in the Script standard and the development of a standard for drug histories,
assisted in the creation of a provider demographics standard and coordinated a
subgroup working to link Script with HL7.
Prior to Medco, Mr. Schueth was employed by IMS Medacom, an early generation
eHealth company wholly owned by Eli Lilly and Company at the time (now part of
WebMD). There he served as product manager for a prescription writer, was
responsible for sales and business development in 35 markets and a was speaker
at trade shows about eHealth initiatives.