Marketing Lead
Melissa Bundy is the Marketing Lead at Point-of-Care Partners (POCP). She is a marketing strategist with over 20 years of experience in marketing and health communications. Throughout her career, Melissa has developed and executed strategic plans and guided branding processes for stakeholders in health IT, pharmaceutical, medical device, and public health sectors. She works collaboratively with healthcare stakeholders to develop effective messaging and identify opportunities for brands at every level of maturity.
Melissa is skilled in content development, working closely with subject matter experts to educate the industry. She produces POCP’s podcast and has a passion for highlighting industry issues from various perspectives to uncover new opportunities and innovative solutions. In her role at POCP, Melissa supports several clients, including multi-stakeholder collaboratives, by evangelizing their work through speaking engagements, content development, and outreach.
Melissa lives in Richmond, Virginia, with her husband, Scott, and their dogs, Tate and Chloe. When not working, Melissa enjoys hiking, paddle boarding, kayaking, and generally enjoying nature.
